NHL teams are back in the hockey business and will spend a frantic month reshaping their rosters, and possibly their destinies, but the first item on the to-do list will be damage control.

For the next month, fans who have been without their sport for 10 months can expect to be deluged with apologies, ticket-price rollbacks and glittery events at which they'll get the chance to meet the players.

The Mighty Ducks acted quickly, unveiling price cuts on season tickets, although the news was buried under the announcement last month that Brian Burke would be the club's new general manager.

The Kings say they plan to offer their deepest regrets to fans in a full-page newspaper advertisement, with ticket-price cuts expected to follow.

The New York Rangers have scheduled a Monday event, with the first 1,000 fans receiving a voucher for two tickets for a regular-season game.

The New York Islanders announced 3,000 tickets would be available at $10 for 10 first-half regular-season home games.

From California to New York, NHL teams are lining up to beg forgiveness, More>>>

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posted by ADMIN @ Sunday, July 24, 2005